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⁣Another media opportunity that you’re probably familiar with is a TV segment. Not only are TV segments valuable opportunities to get your small business in front of a new audience, but they offer a great visual and interactive experience. ⠀
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⁣For weeks, I have spent hours and hours pitching for a client and I just wasn’t getting any responses. I am not going to lie, those are the moments that make me question myself the most. Major imposter syndrome sets in, and I start to think th

One common misconception of PR is that only publicists have access to media contacts at top publications. But that’s simply not true! Especially these days (thanks to Google), media contact information is more accessible than ever. All you need

5️⃣ Traits New Publicists Should Have to Land Their First Job⠀
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Trait 2 of 5 👉 An Eagerness to Learn⠀
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Don’t think that the learning ends when you get your diploma.⠀
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No one expects you to know how to do everything, but you have to have an

⁣An underrated type of media placement is a thought leadership piece, specifically for a trade publication. ⠀
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I recently helped @cardigan_cg land a few thought leadership articles to help position them as go-to experts for their industry. If you ha

How do I get so much done in so little time?⠀
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I don’t think there is a “secret” to my success, but I can tell you it has taken YEARS of practice. When I do get asked this question by friends, clients, etc. I always tell them the s

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