For many small businesses, hiring a PR firm is cost prohibitive. We can’t all afford a monthly retainer to keep a team of professional publicists working for us around the clock. And while there is a certain finesse to PR, the truth is anyone can do it. I firmly believe small business owners can be their own publicists and effectively put a microphone to their business with the right tools and a little practice. 

In this workbook, we’ll explore simplified and effective steps to get media attention using proven pitching strategies and templates. After working the DIY PR Workbook, you’ll be better equipped to go out and get the media attention your small business deserves. 

What You’ll Get:

• Discover ways to find a killer story idea to pitch to the media 

• Learn how and when to pitch your favorite publications 

• Pitch templates and follow-up tips

• Learn how to prepare your business for media attention 

*For the DIY PR Workbook, all purchases are final.

*All purchases are subject to T&Cs per the fifteen media website.